Monday, 3 October 2011

Conventions of magazine layout.

Masthead Title Place-                               The magazines title, this is usually displayed on the top left corner.
Price-                                                       The cost of the magazine.
Date-                                                        Weekly: usually from saturday to friday. Monthly: a month ahead.
Issue Number-                                          A tally of magazines.
Barcode-                                                  Read electronically and decoded into usable information.
Teaser-                                                    One word/phrase acts as an attention grabber.
Main Feature: Headline-                           A phrase that may summarise the main point of the main feature.
Subtitle-                                                   Smaller headline that may summerise the feature.
Smaller Feature-                                      Features included in the magazine.
Images-                                                   Size: Close up to medium close up. ranges from one main image to
                                                                       x amount featuring one main image and smaller images. Helps
                                                                        make the page look more interesting. It can add
                                                                        understanding of a story and/or entice someone to read the
                                                                        magazine.
Font-                                                      Style and size of type face.
Colour-                                                  Specific/stylistic/thematic types.
Graphics-                                               Graphical shapes to highlight features.
Offers/Adverts Blurb-                            Banner-style shape featuring free products/promotions.
Left Third-                                             Position of the major news story (left hand side).
Cover Lines-                                         Main stories.
Sell lines-                                              Something to help sell the mag (brand identity).
Splash-                                                 Bubble like graphic, looks like a splash of ink.
Flash-                                                   Graphic image
Credit-                                                 Whos done what, e.g. who took the image.
Kicker-                                                Leads into a story.
Teller-                                                  Explains the kicker.
Skyline-                                               Top headline, above masthead, e.g. "free stuff and extra features".
Graphology-                                        "art of graphics", colour schemes, font, design.
Anchorage-                                         Explains photograph on the cover.
Screamers-                                         "Exclamation marks", (shouts headline).
Vocabulary-                                        Explains good cover magazine.
Images-                                              Medium close up. looking at camera, colours match theme.

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